I think being present on these sites is important for a library however I'm not sure how to go about doing it without invading somebody. I know people can opt in and out of applications on the social networking sites (well on facebook anyhow) but I don't know how to market to people. Many townships have a group entry on facebook so I think maybe this is where we can do a mass market mailout but I'm not sure if that would be appreciated.
As a library, we could always use the event calendar on facebook to advertise events that are coming up but once again, I'm not sure how to get this for the people we want to market to.
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